Use this letter in our “From the Heart” series to follow-up with first-time buyers who you helped purchase a home in the last 12 – 24 months. It’s a perfect way to keep in touch and reinforce your bond. Remember: Even though they won’t be moving any time soon, you want to make sure you have a strong relationship when the time comes.
- Send this as an email message or letter
- Modify this letter as needed, based on how long ago you worked with this client
From the letter:
“Congratulations again on your new home! For so many, the path to home ownership is a long-term goal requiring hard work and sacrifice. I hope you’re enjoying the satisfaction of reaching this milestone and have taken pleasure in making your house feel like your own.
Buying a home builds confidence. It gives you a solid base and makes you feel more in control of your life. I’m curious to hear: What’s your next accomplishment going to be? Do you have something in mind for your “next act”?”
Included in the downloadable .zip file is:
- A PDF file with instructions on how to use the letter (and the full copy of the letter)
- Original Word .doc file
- Original plain text .txt file