Use this blog post to educate sellers about features which may be attractive to Baby Boomer generation buyers looking to downsize or secure a vacation home.
Selling Your Home to Baby Boomers
- Marketing Your Home to Boomers
- How to Pitch Your Home to Aging Buyers
(Used to describe the post on Facebook, search engines, etc.)
Is it time for you to move to a bigger home? Well, good news: Baby Boomers are often looking for smaller homes with features to make living more comfortable as they age. Here are some tips for marketing your listing to Boomer generation buyers.
Sample from the post:
“Baby Boomers all over are downsizing to properties where they can age in place. Often these buyers are well-qualified, meaning they have no problem getting a mortgage or they may not even need one. (An all-cash buyer can truly speed along the closing process!)
So how do you make your listing more appealing to Boomer buyers? Here are some tips for giving your home an edge…”
Post Promotion Advice Included:
Included in this PDF, Word Document and TXT file is text you can use to promote the post on Facebook, Twitter, and email.