Use this blog post to discuss the somewhat controversial marketing practice of generating leads for potential home buyers by listing for sale properties on AirBnB. It doesn’t state you endorse the idea, but it does show you’re curious about emerging marketing and lead-generation trends.
- Would You AirBnB Your Home to Sell It?
- Renting Your Home Out to Sell It
- Can AirBnB Be Useful for Selling Your House?
(Used to describe the post on Facebook, search engines, etc.)
Doesn’t it seem strange that people buy houses without actually living in them a little first? There’s a new trend emerging in which some sellers are listing their house on AirBnB while they’re looking to sell. Is this a good idea?
From the post:
“If you stop to think about it, selling a home is a bit of a strange endeavor. You’re asking prospective buyers to make a huge investment in your home without the experience of actually living there. Yet this is standard procedure. Buyers make offers after showings without having spent a single night in the home where they’re planning on living!
Now there’s an emerging marketing trend designed to take some of the ambivalence out of buying a home. Some sellers are taking the steps to let prospective buyers “live” in their house for a few days to see if the home is right for them.”
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